Launching A Clothing Brand? Don't Miss These Opportunities to Elevate Your Brand

Launching A Clothing Brand? Don't Miss These Opportunities to Elevate Your Brand

Sustainable Choices for Your New Apparel Brand

 

Designers, are you in the process of creating a collection for your new apparel brand? If so, we'd like to help you make responsible choices for your trims and packaging in the early stages of your business.

 

At Bloom Will Trims, we suggest starting your brand with eco-friendly trims and packaging, as well as sustainable fabric selections. While we specialize in trim supply, we understand that responsible fabric considerations go hand-in-hand, so we encourage you to find a trusted resource to assist with choosing eco-friendly fabrics.

 

Seek Sustainable Alternatives

 

Gone are the days of blindly making choices. Today, information is readily available if we choose to seek out alternatives. There are many ways you can incorporate eco-friendly trims and packaging into your new apparel line, including:

 

Woven Labels

Woven labels are primarily made with polyester yarns, so you can opt for recycled poly options.

 

Elastic Trimmings

If you're planning to use elastic trimmings inside your garments at the sleeves or waist, choose recycled poly yarns, as traditional elastic is also typically made with virgin polyester.

 

Paper Packaging

For paper packaging like hang tags, joker tags, and belly bands, work with a supplier that uses FSC-certified paper stock and soy-based, water-based inks.

 

Sustainability as a Marketing Opportunity

 

Are you sold on the idea of choosing eco-friendly trims and packaging? Hopefully, these suggestions have encouraged you to explore more sustainable options.

 

Incorporating eco-friendly materials does not have to compromise your design aesthetic. In fact, it presents a great marketing opportunity to highlight your brand's sustainable efforts on your website and packaging. This is one way you can influence and educate your customers.

 

We're all in this together, working to implement better production practices that create healthier work environments, improve air quality by using fewer toxic chemicals, and reduce waste.

 

Bloom Will Trims: Your Sustainable Partner

 

Bloom Will Trims has been supporting apparel brands since 2012. We can help support your needs for custom, eco-friendly trims and packaging. Just send us a message, and let us know what you have in mind - we'll let you know if it's possible.

 

We'd love to support you in building your business with sustainable trims and packaging. Let's grow together!

 

Feel free to contact us today to inquire about the eco-friendly trims and packaging options we can provide for your new apparel brand.

Back to blog